Jul 16, 2015

What is Internet Marketing?

Internet marketing:

Marketing efforts done solely over the Internet.

Internet marketing or online marketing, refers to advertising and marketing efforts that use the Web[Web marketing includes e-commerce Web sites, affiliate marketing Web sites, promotional or informative Web sites] and email[Email marketing involves both advertising and promotional marketing efforts via e-mail messages to current and prospective customers] to drive direct sales. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines.

This type of marketing(Internet marketing) uses various online advertisements to drive traffic to an advertiser's website. Banner advertisements, PPC(pay per click) and targeted email lists are often methods used in Internet marketing to bring the most value to the advertiser. Internet marketing is a growing business mainly because more and more people use the internet every day. Popular search engines such as Google and Yahoo have been able to capitalize on this new wave of advertising.

***So, With the Internet marketing business prospering like never before, more and more people wish to make their names in the business.


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